Bent River Records
Bent River Records (BRR) is MacEwan University’s record label. It is an innovative learning lab project that was founded with an aim to respond to the dramatic changes that have occurred in the recording industry over the past 20 years. The label enables artists to access recording and promotional assistance in exchange for providing learning opportunities for students. This exchange builds capacity in the sector with graduates who are more fully prepared for the challenges that lie ahead. The BRR label management team is comprised of students, faculty and alumni from Design, Arts and Cultural Management and Music.
Founded and established by faculty members Paul Johnston (Department of Music) and Rose Ginther (Department of Arts and Cultural Management), Bent River Records is one of Canada’s few university record labels and one of the only active university labels in the country.
industry role: Record Company