Graham Lessard has been active in the Canadian music industry since 2003.  As a producer and engineer, he has made recordings that have earned multiple Juno nominations and been shortlisted for the Polaris Prize.  He has also worked extensively as an educator, mentoring emerging production talent from Canada and abroad at the Banff Centre and the University of Lethbridge.  Graham is a trustee with the Scotlyn Foundation, one of the founding partners of the Alberta Music Cities initiative.




As the Booking Manager for the Northern Alberta Jubilee Auditorium, Tony Bao has seen the likes of Beck, Nick Cave, and Twenty One Pilots grace his stage. With a career that has never strayed away from the entertainment industry, Tony has also managed to maintain his true passion, and would identify himself primarily as a musician / recording artist, fronting the band Charcoal Skies.

In addition, he is the head Sound Designer and Composer at Suite One Productions. His most recent credits in both disciplines include the short film Nightwalk for TELUS Storyhive, the feature length documentary Brothers in the Buddha, Beneath the Surface documentary series on TELUS Optik Local, and the short documentary Peace River Rising for the Canadian Broadcast Corporation.



Allison has been involved in the music and radio industries for over 30 years – her love of music has always been the driving force in her life and work. Before beginning with the Banff Centre in 2015, she worked with A&M, Sony and Virgin Records and handled the marketing responsibilities for many artists including Leonard Cohen and The Rolling Stones. Allison has worked in all aspects of the music business including artist management – for Jann Arden.

Returning to radio in 2000 as an independent radio producer and host – Allison premiered Wide Cut Country on Alberta’s Province-wide radio network; CKUA. In 2015 she also founded and was the Artistic Director for the Calgary Roots music festival; Wide Cut Weekend.

Allison has supported the musical community in many roles including serving on the Board Of Directors for Folk Alliance International and the Canadian Folk Alliance. After starting with the Banff Centre in 2015 as a Program Manager in music where she launched the very successful Singer-Songwriter program, she then accepted the position of Director Of Presenting and oversees the booking of 5 venues including the 1700 seat outdoor Shaw Amphitheatre.

Allison’s incredible wealth of knowledge and passion for music and arts remains as strong as ever.



Jodi Calahoo-Stonehouse is Cree, Mohawk & Metis and she is a member of the Michel First Nation. She has a Bachelor of Arts in the Faculty of Native Studies, and is an MSc candidate with the Faculty of Resource Economics Environmental Sociology. Her interests are Indigenous law, social innovation, Indigenous feminism and Indigenous futurisms. She is the founder and co-owner of Miyo-Pimatisiwin Productions, she is also a co-producer and broadcaster of the award-winning Indigenous issues radio program ACIMOWIN. She has also produced and directed films, music videos, web-series and augmented reality. Jodi is on the board of directors for Turtle Island Institute a National Indigenous Social Innovation Lab and she is also a steward with the Edmonton Shift Lab, a social innovation project currently exploring "how might we create better anti-racism interventions that acknowledge everyone's humanity and create behavior change?" Her work is dedicated to uplifting Indigenous realities and committed to help improve the realities of marginalized Indigenous youth.



An Arts and Cultural Management graduate, Amanda has over a decade of experience in the music industry. A large portion of her career was spent doing marketing and promotions for Union Events, one of Canada’s largest independent concert promoters. Amanda began working independently in 2016, providing event management and marketing solutions for national and international companies such as ConcertWorks, Starlite Room, AEG, Goldenvoice, Toothblackner and more. Amanda’s professional experience expands from club level events and helping new artists get noticed, to national tours and festivals. She has also done volunteer work with Factor, Harvard, and the Juno Awards serving as an Industry Juror. Never a musician herself, Amanda’s real passion has always been working behind the scenes connecting artists to their fans and seeing the precious interaction and celebration of one of the greatest things in life, music.



Known for taking the best of traditional techniques and integrating them seamlessly with modern technology, Josh began his career as a producer and engineer in 2001. Gwilliam has held his place behind the glass for the last 16 years working with a wide array of artists. His work as an engineer with The Road Hammers, and George Canyon resulted in  Platinum Records and Juno Awards for both artists.

Josh Rob Gwilliam has pursued his passion of sound capturing in searching for unique environments and unusual settings. Whether it’s in the forest, an old church, or a traditional studio his goal is always to capture music in its purest form.
Gwilliam’s distinctive approach to music has led him to work with artists such as Michael Bernard Fitzgerald, Sass Jordan, Ghosts of Modern Man, and Transit 22. Gwilliam has also worked as a respected freelance producer in various studios across Canada and the USA and has now made his home at OCL Studios in Calgary.




Calgarian Adam Oppenheim is the President of concert promotion company Stampede Entertainment Inc. (“SEI”), as well as its subsidiary Stampede Concerts Inc. (“SCI”).

In 2003 Adam started his first music venture, Funk Lotion Promotion (“FLP”), in his dorm room at the University of Alberta. Throughout its three-year history FLP toured Alberta artists across Canada, promoting over 100 concerts and events. In 2007 Adam began his work with SEI and SCI, overseeing the Calgary Stampede’s Saddledome Concert Series. He has proudly promoted concerts including, but not limited to, Garth Brooks, Katy Perry, KISS, Shania Twain, Taylor Swift, Bon Jovi, Keith Urban, George Strait and James Taylor. Adam initiated SEI’s artist development program, ensuring Alberta musicians the opportunity to open for music’s very biggest stars. To date this program has resulted in the showcase of Alberta talent to over 72,000 concert attendees.

Adam holds both a Juris Doctor from the University of Calgary Faculty of Law and a Master of Business Administration from the Haskayne School of Business. Adam’s legal practice included entertainment law, providing counsel to bands, managers, promoters and festivals. Although he left the practice of law to focus on the music industry full-time, Adam remains an active member of the Law Society of Alberta.




Born and raised in Edmonton, Allison Pfeifer has worked in various genres of music as a grants consultant, arts administrator, and programming and production manager. After earning both a Bachelor of Music and Bachelor of Commerce degree in business law and economics from the University of Alberta, Allison obtained a Master of Arts in Music Business from New York University. During this time, she worked as Licensing and Royalties Analyst at TVT Records/TVT Music Publishing and also in the publicity department of Nettwerk Music Group’s New York office.

The close-knit Canadian music community drew Allison back to Vancouver, where she was Product Manager and Assistant Label Manager at Bodog Music, an indie label, management and publishing company. In addition to managing day-to-day operations and tours of several bands, Allison was responsible for promoting the Bodog brand through various label showcases, special events for bands on the Warped Tour, and was involved with the Bodog Battle of the Bands and Bodog Fight television shows.

Upon return to Alberta, Allison was an Arts Development Consultant at the Government of Alberta’s Arts Branch, overseeing the Alberta Foundation for the Arts grant programs in music, sound recording, arts festivals, arts partnerships and arts presenting for seven years. During this time, she programmed and produced the inaugural Alberta Arts Days (now known as Alberta Culture Days); advised Alberta Music on the Untapped Alberta project; produced the AB2: Alberta’s Playlist compilation; and produced artist showcases at the 2010 Vancouver Olympics, 2012 London Olympics, and PEI 2014. She has been a regular jury member for FACTOR, Alberta Showcase, Peak Performance Project and Project Wild.

In 2014, Allison took a secondment to the Cultural Industries Branch as Lead, Cultural Industry Strategy Development, where she was responsible for developing the Cultural Industries Action Plan. As of June 2016, Allison moved to the Ministry of Economic Development and Trade where she is currently Acting Director, Mission and Visits Planning.



I’m a Rural Alberta born failed cowboy and music nerd with over 12 years of commercial radio experience in several different music based formats. I began my career on the music retail side; doing my work placement at a music store in high school, then working for AV Entertainment, CD Plus, Music World, and HMV before entering radio. In radio, I have been heavily involved in the programming and promotions side along with on-air and music scheduling. The Radio industry has taken me all over the province with years spent in Edmonton, Medicine Hat, Grande Prairie and now Fort McMurray. Along the way I also did promo and posters for Frontside for a while, and have helped here and there doing everything from working the merch table to load in/load out, transport, etc. I have also been on several social profit boards including Big Brothers/Big Sisters, Toys for Tots, and currently the Fort McMurray SPCA.